The humble order confirmation page is a wasted opportunity. Or so says Owned it, a new social commerce platform which aims to help retailers increase referrals and conversions by offering customers incentives for sharing their purchases (and any related offers) via social media, post-checkout. Prior to today, the UK startup has been operating somewhat stealthily, although it claims to be already working with merchants from 18 different countries in the consumer electronics, gadgets, gifts and fashion space.Source: http://feedproxy.google.com/~r/Techcrunch/~3/-G088IIzhm8/
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